What Is an ATS and How Do You Beat It? A Recruiter’s Guide for Job Seekers
Jan 13, 2025
•7 mins
If you’ve ever applied for a job online and felt like your CV disappeared into a black hole, you’ve likely encountered an ATS—an Applicant Tracking System. Don’t worry, you’re not alone in feeling baffled by these digital gatekeepers.
As a recruiter, I’ve seen how ATS systems work behind the scenes, and I’m here to break it all down for you: what an ATS is, how it works, and, most importantly, how to make sure your CV doesn’t get stuck in the void.
What Is an ATS?
An Applicant Tracking System is software that employers use to manage the flood of job applications they receive. It’s designed to:
- Sort through applications quickly.
- Filter candidates based on keywords, skills, and qualifications.
- Rank candidates to help recruiters focus on the most relevant ones.
Think of it as a digital bouncer at the entrance to your dream job. It decides who gets in for a closer look and who’s turned away before the recruiter even glances at the CV pile.
How Does an ATS Work?
- Keyword Matching
When you upload your CV, the ATS scans it for specific keywords and phrases that match the job description. If the system doesn’t find enough of these matches, your CV might be rejected. - Filtering by Criteria
The ATS looks for things like:
- Required skills and qualifications.
- Years of experience.
- Job titles or industries.
If your CV doesn’t align with these filters, it’s game over.
- Formatting Matters
ATS systems read plain text and simple layouts better than fancy designs. If your CV is too flashy, it might not be readable by the system, leading to rejection—no matter how impressive your experience is.
How to Beat an ATS
Now that you know what you’re up against, here’s how to make sure your CV sails past the ATS and into a recruiter’s hands.
1. Tailor Your CV to the Job
Customizing your CV for each role is non-negotiable. Carefully read the job description and incorporate the same language and keywords into your CV.
Example:
- If the job posting says “project management,” don’t just say you “led a team.” Use the exact phrase “project management” to ensure the ATS picks it up.
2. Use Simple Formatting
Your CV should look clean and professional, but skip the elaborate designs and graphics. Stick to:
- Standard fonts like Arial or Times New Roman.
- Simple bullet points for readability.
- Proper section headers like “Work Experience” and “Education.”
Avoid:
- Tables, images, and unusual fonts—they confuse the ATS.
3. Include Relevant Keywords
Every job description is a goldmine of ATS-friendly keywords. Use them naturally in your CV, especially in the:
- Skills section.
- Job titles.
- Descriptions of your achievements.
Pro Tip: Don’t just dump keywords in randomly. ATS systems are getting smarter and will penalize CVs that feel “stuffed.”
4. Spell Out Acronyms
An ATS might not recognize an abbreviation. Include both the acronym and the full term where applicable.
Example:
- Instead of just “SEO,” write “Search Engine Optimization (SEO).”
5. Keep It Relevant
The ATS doesn’t care about your summer job from 10 years ago unless it’s directly related to the position. Focus on recent and relevant experience to boost your chances of making the cut.
What Happens Next?
If your CV beats the ATS, congratulations—you’re one step closer to an interview! From here, a recruiter or hiring manager will review your application. That’s why it’s crucial to create a CV that not only passes the ATS but also impresses human eyes.
How Credible Can Help You Beat the ATS
Feeling overwhelmed by the idea of tailoring your CV for every job application? That’s where Credible comes in.
We use the exact same technology that an ATS uses, so we know how to beat one:
- ATS-Optimized: Credible ensures your CV is formatted and keyword-rich to sail past any of the major ATS scanners.
- Tailored for Success: We match your CV to specific job descriptions, highlighting your most relevant skills and achievements.
- Human-Friendly: While optimized for ATS, your CV will also stand out to recruiters and hiring managers (something that is becoming quickly overlooked by job seekers).
Why struggle with the ATS maze alone? Let Credible help you navigate the system and land more interviews with ease.
